Notes From Bhutan: How to Measure Happiness
If a brand cannot create happiness for its people, then there is no purpose…
Customer Happiness – Tackle anxiety-points [OECD Study]
A major landmark study on “The Origins of Happiness” is out today, and being presented at…
The end of net-neutrality – five benefits for marketers
Is the telco the new super-cookie? Last night on the 14th December 2017, the…
Speed Summary (and download) AI 101: AI & Marketing ebook
Access AI has just published a free introductory and practical AI guide for marketers.…
UX Happiness Insights: Engagement Sucks
If your brand’s online engagement stats are through the roof, then you should be…
Do AI-enhanced ads need AI-Trustmarks?
If you have an iPhone, you’ll notice that some of the photos it takes have…
The Three Outcomes that Drive Customer Happiness [Study]
Forget ‘customer satisfaction’, what matters is ‘life satisfaction’. Here’s a great study in the latest edition of…
How to Sell Driverless Cars: Removing Psychological Roadblocks
Virtue-signaling, safety ratings, and reframing. These may be the keys to building public trust…
Solve for Happy – The Google Algorithm for Happiness – Speed Summary
So Google is promoting an algorithm for happiness in a new book: Solve for…
How to Sell AI: 10 Practical Recommendations for Marketers
Are you promoting AI to consumers, clients or colleagues? If you’re in marketing today there…
Directory of A.I. marketing technology solutions
Here’s a directory of leading A.I. marketing technology solutions that are available to help…
Artificial Intelligence Defined: Useful list of popular definitions from business and science
The world (including marketing) seems to have hit peak-A.I. Marketers are either marketing to…