”Brands need to offer exclusives, powerful recommendations, discounts and group-buying to create a more social shopping experience”. That’s the conclusion of the Havas Media Social 2011 Social Commerce Survey in the UK (n =...
It’s Friday, so it’s infographic day – and with a bonus music video from Fergie et al. that’ll get your social media strategy on track. A groovy columnfive infographic is just out from the team at get satisfaction that...
An interesting infographic from ‘expert network’ Gerson Lehrman Group, looking at current valuations of social commerce and social media outfits, comparing valuations with revenue – to come up with a ‘bubble factor’...
Here’s are a couple of great logo collage of e-commerce and social media players from investment bankers Luma Partners. It’s interesting to see how the investor industry sees the market – and who’s on their radar. For the e...
Anything you can do, we can do better – says Paramount to Disney. Recently, Disney began selling tickets for movie theatre screenings on Facebook movie pages. Now Paramount Pictures is doing the same, but with a slicker app. Check out the...
Tom Crampton, Asia-Pacific director of 360 Digital Influence for Ogilvy, has started putting together what could become a very useful infographic that benchmarks major Facebook e-commerce software solutions. It’s a useful companion to the...
Want to explain f-commerce to your boss in plain English? Here’s a new natty little video from WeExplainVideos called Facebook Commerce Explained (thanks to Nathan at SmartTendering for the heads up). It’s very 101, but in a sea of...
We presented this week at the 2011 Social Commerce summit in Wiesbaden, Germany – providing a synopsis of the Syzygy white paper on Facebook e-commerce with a focus on the rise of the SoLoMo consumer (consumers who shop smart using social...
Well here it is, the Syzygy report on f-commerce – selling with Facebook, focusing on the opportunity for consumer brands. What do Lady Gaga, Coca-Cola, Batman and Pampers Diapers all have in common? They all sell on Facebook – offering...
Okay, so here’s a conundrum, if P&G can sell 1000 diapers in under an hour on Facebook, why can’t Taco Bell give tacos away for free on Facebook? There’s an interesting post over at the Nudge blog reporting that when Taco Bell...
Can’t get those tickets to see your favourite band in concert with your mates? No worries. Live PPV (Pay-Per-View) concerts on Facebook are here. Pay with Facebook Credits, see the concert live with your friends on Facebook – and then...
So British retail institution Marks & Spencer has jumped on the f-commerce train with a Fathers Day pop-up store on Facebook. No mean feat for a very traditional retailer founded in 1884 – that only started accepting credit cards in its...