Amalia Agathou over at TheNextWeb has posted a useful “6 Do’s and Don’t of f-commerce” (executing transactions in Facebook without leaving the network or leveraging the open graph by integrating Facebook into traditional site...
Sears, the leading department store chain, has just launched a new group-buy app in Facebook called WishTogether, essentially the same as Walmart’s CrowdSaver app. With Sears’ WishTogether app, users get to choose the ‘deals’...
So, it’s that time of year again, when trend predictions for 2011 are coming thick and fast, and commentators are publishing their “best of 2010” awards. In this spirit, ReadWriteWeb has pronounced “social shopping” to...
Interesting post by Jennifer Vano over at Brand Channel “Social Commerce: A Luxury that Luxury Brands Can’t Afford?” asking whether for luxury brands social commerce is an opportunity to be embraced or a threat to be avoided. The main...
Short post, but here’s the official Facebook Deals Guide for download (click image to download)… We think FB Deals is a big deal – a potential Groupon slayer (new Groupon Stores, with 10% rather than 50% commission...
Thought leader and author Brian Solis has turned his razor sharp attention and digital media expertise to social commerce, updating his ubiquitous ‘conversation prism‘ infographic to include social commerce platforms (below) and penning...
Useful list by Brendan Hughes over at Social Media Today, of 14 examples of social commerce – defined in the post as leveraging word of mouth referrals to support the sales process; harnessing the power of social and participatory technologies...
The last few days have seen the publication of three new social commerce reports, two entirely dedicated to the subject (both embedded/downloadable below), and one e-commerce report addressing social commerce (download link). The first report is a...
With all the hype and spin over social commerce right now, you’d be forgiven for dismissing weekly “this changes everything” claims as bubble-talk nonsense. But… we think Facebook launched a potential game-changer today with...
You can tell the holiday season is approaching; e-commerce giants are launching new social commerce solutions almost daily in an effort to attract seasonal shoppers. LinkedIn has even joined the social commerce party with LinkedIn Company Pages...
Here’s a summary of 15 social commerce solutions big retail chains are deploying. Put together for planning workshops as creative stimulus… Enjoy.
How Big Retail Deploys Social Commerce
View more presentations from Paul Marsden.
So the world’s largest retailer has taken a leaf out of the book of the world’s fastest growing company to spearhead its social media strategy in the world’s largest social network. Walmart has launched CrowdSaver, a weekly Groupon...