Google Wave, incase you’ve been on another planet, is the next generation email service from Google – a new personal communication and collaboration tool that fuses email, instant messaging and multimedia content into conversation...
You may have seen Gary Haye’s live “Social Media Count” widget (below) that counts posts, blogs, uploads made since you access a page. Really makes social media come aLive… Might not a Social Commerce version of this –...
So, according to the recent Forrester report by Jeremiah Owyang on the Future of the Social Web, the future of the social web is in fact social commerce. What I found interesting about this research is the idea that social commerce will be as much...
Douglas MacMillan over at BusinessWeek asks the question “Does social media sway online shopping?” and used a recent MyYearbook survey of 45K users to answer the question. The results – 17% of respondents said they had posted...
So customer reviews shift stock – that much we know. But how do you get customers to do reviews? As a market researcher, I know only too well the challenge of getting customers to feedback on anything at all: less than 2% of the adult...
Another day, another top 10 list, but this one is really useful, so I’ve summarized and annotated. A thoughtful top 10 list of top social media tools for online retailers by Linda Bustos from Get Elastic, the e-commerce blog from ElasticPath...
The Financial Times ran an interesting article on social commerce recently (archived below for reference). Top takeouts; Value of social commerce (qua user reviews) is not just sales – but also a valued source of direct customer feedback for...
The 2009 Internet Retailer Top 500 Guide lists PowerReviews and Bazaarvoice as the top customer reviews service providers for US e-commerce sites. BizRate, part of Shopzilla Inc (who recently partnered with PowerReviews to distribute...
Top line findings from a social commerce survey of 1,000 frequent US online shoppers in August 2009 by the e-tailing group and Ripple6, a provider of social media services to online retailers. Key Findings – Social Commerce: Conversations...
At the recent LIFT social commerce conference in Georgia, Eric T. Bradlow, co-director of the University of Pennsylvania’s Wharton Interactive Media Initiative, presented top ten myths of social media. It’s a super back-pocket list for...
I’ve been thinking about Atrinsic (the digital advertising and marketing services provider) and its recent purchase of Shopit, the social commerce company that lets buyers and sellers complete simple transactions on social networking sites...
Leading UK high street shoe retailer Barratts is rolling out social commerce functionality across it’s six websites (Barratts.co.uk, Pricelessshoes.co.uk, minibarratts.co.uk, petitfeet.co.uk, bigshoeboutique.co.uk and discountshoestore.co.uk)...