This is going to be big, Google’s new YouTube Direct service.
Designed for Citizen Reporting, but will allow brands and retailers to run and curate their own YouTube style gallery of reviews, user-generated ads, guides, stories and testimonials on their own websites. Best news – it’s open source. Web agencies at the ready…
[…] with the upcoming Google Wave (which will allow Realtime Reviews and Recommendations), and YouTube Direct (video reviews) Google is shaping up to be a force to be reckoned with in social […]