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Wednesday 9.30AM is When Humans Share Most [Infographic]

It’s Friday, so it’s infographic time.  To celebrate their 5th birthday, the popular link sharing service ‘Add this‘ (1.2bn monthly users) from clearspring has published an infographic revealing the day and time people are most likely to share. Wednesday and 9.30AM.

Most users click on shared links two minutes after receiving them, and 75% of all clicks from shares occur within a day of sharing.

So there you have it – you now know when to launch your social media campaign or social commerce event.

An interesting factoid; it would appear cut-and-paste sharing is still very much alive. How quaint.

Written by
Dr Paul Marsden
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Digital wellbeing covers the latest scientific research on the impact of digital technology on human wellbeing. Curated by psychologist Dr. Paul Marsden (@marsattacks). Sponsored by WPP agency SYZYGY.