Subscription Commerce | The Infographic

It’s Friday, so it’s infographic time – and here’s a succinct infographic on the hot trend of subscription commerce clubs (#subcom), where brand or category fans can sign up to receive regular surprise boxes of new products and samples in the mail – ranging from shoes to t-shirts, to jewellery and underwear.

The insights and stats are informed by the high profile blog post last month on the trend by Sean Percival, and produced by kissmetrics customer feedback tool.

 

Written by
Paul Marsden

Chartered psychologist specialising in consumer behaviour, wellbeing and technology. Certified CX professional experienced in Design Thinking. A researcher, writer and speaker, Paul is head of Digital Insight at SYZYGY.

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Written by Paul Marsden