Here’s a short downloadable presentation on three ways the luxury sector is using social commerce – selling with social media – to drive sales for premium upscale brands, but without discounts and deals and whilst retaining and image of exclusivity.
Enjoy, and, as ever, your comments are welcome (link through to Slideshare to download deck).
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Excellent presentation Paul! Timely, interesting and full of great examples.
Look forward to more!
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There are many advantages to engaging with customers through social media. These include the ability to build a brand, engage with customers, and generate sales. Social media is also a great way for luxury brands to connect with customers. Luxury brands can use social media to promote their products and give customers an opportunity to share their thoughts. By using social media, luxury brands can build a more inclusive community.
Feel free to post the presentation or share a link to it. I can assist you with any questions or insights you may want on the topic.