Social Commerce

POPSHOP A Free Open Source WordPress Theme for Social Commerce

At Syzygy (London/Frankfurt-based digital agency), we’ve just released a free open source WordPress theme for ‘pay-with-a-share’ social commerce called POPSHOP.

You can grab it, and see working demos over at

POPSHOP is a free one-page WordPress theme that adds a temporary ‘pop-up shop’ page to your website or Facebook Page, allowing you to sell digital content or a product sample for the price of a social share.

Inspired by the award-winning “Pay-with-a-Tweet“, we thought it’s be cool if there was a simple self-hosted solution for this kind of social commerce – with more features;

  • More ‘social payment’ options; – Pay with a Pin, Pay with a Google +1, pay with a LinkedIn Share etc.
  • More kinds of product that you can ‘sell’ – physical product samples and streamed video content.
  • Works on your Facebook Page as well as your website

So we built POPSHOP, a kind of Pay-with-Tweet on steroids.

It’s designed to make it easy for artists, agencies, businesses and brands to self-manage simple but effective pop-up ‘pay-with-a-share campaigns’ on websites and Facebook Pages.

It’s free and open-source, our contribution to the social commerce world.  Enjoy and let us know what you think!

Here are some of POPSHOP’s key features;

  • Single-page simplicity; POPSHOP creates a single page shop for to you to run pay-with-share campaigns
  • Facebook integrated; designed to look amazing as a Page Tab on your Facebook Page
  • Sell digital products for a social share; simply upload your digital content for sharing via the POPSHOP setup menu
  • Sell streaming video for a social share; embed hidden YouTube videos and give access for the price of a social share
  • Sell physical products for a social share; take orders for physical samples
  • Flexible share-locker; choose among the five major share buttons – Facebook Like, Pinterest Pin, Twitter Tweet,LinkedIn Share and Google+1
  • Alternative contact-gate; prefer to capture leads than generate shares? POPSHOP has you covered!
  • Custom contact form builder; collect the shipping and lead information you need
  • Additional Showcase Mode if you don’t want to sell, but simply showcase your latest release and drive traffic to a chosen URL
  • Intuitive Setup Wizard; step by step guidance for setting up and running your pop-up shop
  • Fullscreen custom background; for maximum visual impact
  • Touch-enabled image slider to showcase your product
  • Integrated Stats Dashboard to track traffic, shares, orders and virality
  • Integrated Order Management for taking orders and collecting leads
  • Google Analytics field
  • Custom CSS field for complete control over appearance
  • Completely free and open-source – join us on GitHub

About Syzygy:

Syzygy is a digital agency based in London, Frankfurt and Bad Homburg that works collaboratively with businesses and brands to develop strategic, creative and technical ideas that help them grow their businesses and deliver value to their customers.

With over 15 years’ experience developing everything from award-winning Web content, platforms and mobile campaigns to social media, search strategies and CGI motion animation, Syzygy believes it always comes back to the ideas. Ideas that are easy to find, easy to like and easy to share. Clients include: Kraft, Reckitt Benckiser, Avis, DeBeers, GSK, Mazda, BNP Paribas.

If you’re interested in SYZYGY running a fully managed custom pay-with-a-share social commerce campaign for you, do get in touch!

  • Creative services for your POPSHOP page – images, video, copy and download collateral
  • Custom feature integration (e.g. PayPal integration for charging for shipping)
  • Logistics and fulfilment
  • POPSHOP campaign promotion and advertising

Chartered psychologist specialising in consumer behaviour, wellbeing and technology. Certified CX professional experienced in Design Thinking. A researcher, writer and speaker, Paul is head of Digital Insight at SYZYGY.

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