Infographic: Who is the “social consumer?”

Who is the “social consumer”, the consumer who shops with social intelligence and their social graph?  Here’s a useful updated infographic from GetSatisfaction on the subject…

Written by
Paul Marsden

Chartered psychologist specialising in consumer behaviour, wellbeing and technology. Certified CX professional experienced in Design Thinking. A researcher, writer and speaker, Paul is head of Digital Insight at SYZYGY.

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Written by Paul Marsden