Social Commerce

Digital Point of Sale: Bringing Social to the Store (Report – Free Download)

Today at Syzygy (German creative digital agency for digital marketing and brand communication) we’ve just published our latest digital innovation report – on digital point of sale; covering opportunities and best practice for bringing digital technology – including social technology – to the store.

You can download Digital at Point of Sale: Reinventing Retail for the Connected Customer here – Syzygy’s Facebook Page – for free.

The report outlines a six-point strategy for future-proofing retail in our connected age; and provides 10 practical recommendations for transforming bricks-and-mortar stores from legacy entities for capturing customer value, into experiential destinations for creating customer value.

Download it, and let us know what you think!





Chartered psychologist specialising in consumer behaviour, wellbeing and technology. Certified CX professional experienced in Design Thinking. A researcher, writer and speaker, Paul is head of Digital Insight at SYZYGY.

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