So social commerce startup Lyst, aggregator and curator of blog and deal content from the fashion world has just received a $5 million funding (DFJ Esprit, Venrex, Accel Partners, Alex Zubillaga). Money smartly invested we think in a world where...
Pinterest is a (burst) bubble without a viable business model. The magazine industry has a dead business model. But together, the two could combine to create next generation of profitable social commerce. That’s the conclusion we came to to...
Social media has been around long enough for most businesses to ‘get’ what social media (online media that supports social interaction and user contributions) is and why it matters (it amplifies the word-of-mouth effect). So we’re...
Here’s a free download for SCT readers; The introductory summary chapter from our latest book just out The F-Commerce Handbook – 10 Secrets for Unlocking the Sales Potential of Facebook (paper version, Kindle version) Published by McGraw...
Facebook has seen the future and its called commerce – not (only) advertising. Facebook code detective and web developer Tom Waddington (who uncovered the yet-t0-be-released native Facebook “Want” button/action in Facebook code...
Every entrepreneur’s favorite site – Springwise – the trendspotting resource for innovative new business ideas and models, has just posted about Pickie, a new online magazine that delivers personalized product catalogs for the user...
Social commerce platform 8thBridge has been successfully serving retailers with its custom Facebook button service Graphite for some time now – “want” buttons, “love” buttons, “have” button etc – and...
Have you done any “cash mobbing” lately? It sounds criminal, but it’s precisely the opposite. A cash mob is an event where people support a local retailer by gathering en masse to purchase the store’s products. —cash mob n...
App developer specialising in social media and entertainment, Milyoni has just released a new infographic summarising the results of a live concert event on Facebook featuring GRAMMY-nominated Christian singer Jeremy Camp. The May 9 concert brought...
Here are two great examples of how social can enhance the (typically dull) vending machine experience; Coke installed oversize vending machines – called the Friendship Machine – with a two-for-one offer button so high up on the machine...
At Syzygy (London/Frankfurt-based digital agency), we’ve just released a free open source WordPress theme for ‘pay-with-a-share’ social commerce called POPSHOP. You can grab it, and see working demos over at getpopshop.com. POPSHOP...
Interesting post by Leo Chen over at TechCrunch making three predictions about how the Rakuten-backed Pinterest will profit from social commerce. Branded pages for brands, stores and boutiques (competing directly with Facebook Pages)...