Tag: La Redoute

2 articles

Social Commerce

F-Commerce à la Française: La Redoute and SNCF (screenshots)

2 min read

“Selling tickets on Facebook is a waste of time” says Pierre Matuchet, associate CTO at French railways SNCF. Nevertheless, French railways has just added a natty Facebook app to its Facebook page that allows groups of friends discuss and plan group...

Social Commerce

Oh là là… French retail gets serious about f-commerce with La Redoute [Screenshots]

1 min read

PPR, one of France’s largest retail and luxury groups (Gucci, YSL, Boucheron, Puma, Fnac…) has opened a full Facebook store in France for the new collection of its European catalogue and retail chain La Redoute. Powered by Boosket software, the La...

Dr Paul Marsden

Chartered psychologist specialising in consumer behaviour, wellbeing and technology. University lecturer at UAL and consultant consumer psychologist with Brand Genetics.

View all posts

digitalwellbeing.org

Digital wellbeing covers the latest scientific research on the impact of digital technology on human wellbeing. Curated by psychologist Dr. Paul Marsden (@marsattacks). Sponsored by WPP agency SYZYGY.

Tag: La Redoute

F-Commerce à la Française: La Redoute and SNCF (screenshots)

Oh là là… French retail gets serious about f-commerce with La Redoute [Screenshots]

Menu

digitalwellbeing.org