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‘Enclothed Cognition’ and ‘Positive Contagion’ – Research Directory

I’m researching how the clothes and accessories we wear, including the sensations and impressions they create, influence our cognitive and physical performance.

  • Enclothed cognition: the influence that clothes have on the wearer’s psychological processes
  • Positive contagion: how performance abilities can be influenced simply by touching/wearing items or garments
  • Embodied cognition: the influence that body states have on states of mind

Here’s an evolving bibliography of research papers (key texts in bold) for others interested in enclothed cognition, starting with a fun primer video on Enclothed Cognition.

Adam, H., & Galinsky, A. D. (2012). Enclothed cognitionJournal of Experimental Social Psychology48(4), 918-925.

Anderson, M. L. (2003). Embodied cognition: A field guideArtificial intelligence149(1), 91-130.

Calin-Jageman, R. J., & Caldwell, T. L. (2014). Replication of the superstition and performance study by Damisch, Stoberock, and Mussweiler (2010). Social Psychology. 239-245

Chua, R. Y., & Zou, X. C. (2009). The devil wears Prada? Effects of exposure to luxury goods on cognition and decision making. Effects of Exposure to Luxury Goods on Cognition and Decision Making. Harvard Business School Organizational Behavior Unit Working Paper, (10-034). Chicago

DeCaro, M. S. (2014). Enclothed Cognition and Controlled Attention During Insight Problem-SolvingThe Journal of Problem Solving7(1), 8.

Dömötör, Z., Ruíz‐Barquín, R., & Szabo, A. (2016). Superstitious behavior in sport: A literature review. Scandinavian journal of psychology, 57(4), 368-382.

Ellis, D. A., & Jenkins, R. (2015). Watch-wearing as a marker of conscientiousnessPeerJ3, e1210.

Garvey, A. M., Germann, F., & Bolton, L. E. (2015). Performance brand placebos: How brands improve performance and consumers take the creditJournal of Consumer Research42(6), 931-951.

Glenberg, A. M. (2010). Embodiment as a unifying perspective for psychologyWiley Interdisciplinary Reviews: Cognitive Science1(4), 586-596.

Haynes, A. J. (2017). Enclothed Emotion: A Study of Attire and Attention (dissertation, Ohio).

Hill, R. A., & Barton, R. A. (2005). Psychology: red enhances human performance in contestsNature435(7040), 293-293.

Krishna, A., Lee, S. W., Li, X., & Schwarz, N. (2017). Embodied cognition, sensory marketing, and the conceptualization of consumers’ judgment and decision processes: Introduction to the Issue. Journal of the Association for Consumer Research, 2(4), 377-381.

Lee, C., Linkenauger, S. A., Bakdash, J. Z., Joy-Gaba, J. A., & Profitt, D. R. (2011). Putting like a pro: The role of positive contagion in golf performance and perception. PLoS One, 6(10), e26016.

Lopez-Perez, B., Ambrona, T., Wilson, E., & Khalil, M. (2016). The effect of enclothed cognition on empathic responses and helping behaviour. Social Psychology, 47(4), 223-231.

Mahon, B. Z., & Caramazza, A. (2008). A critical look at the embodied cognition hypothesis and a new proposal for grounding conceptual contentJournal of physiology-Paris102(1), 59-70.

Patel, M. S., Asch, D. A., & Volpp, K. G. (2015). Wearable devices as facilitators, not drivers, of health behavior changeJama313(5), 459-460.

Ramnanan, V. B. (2018). An analysis of enclothed cognition as related to personality factors and its interdisciplinary implications (dissertation).

Shapiro, L. (2007). The embodied cognition research programmePhilosophy compass2(2), 338-346.

Slepian, M. L., Ferber, S. N., Gold, J. M., & Rutchick, A. M. (2015). The Cognitive Consequences of Formal ClothingSocial Psychological and Personality Science, 1948550615579462.

Wang, Y., & John, D (2015) Louis Vuitton and Conservatism: How Luxury Consumption Influences Political Attitudes. Brand and Brand Relationship Accelerator Conference, Boston, MA, May, 2015.

Wang, Y., & John, D. (2014). Louis Vuitton and Your Waistline: Using Luxury Goods Depletes Self-Regulatory Resources and Impairs Self-ControlAdvances in Consumer Research, Vol 42. 205-209.

Wiedemann, D., Burt, D. M., Hill, R. A., & Barton, R. A. (2015). Red clothing increases perceived dominance, aggression and anger. Biology letters11(5), 20150166.

White, R. E., Prager, E. O., Schaefer, C., Kross, E., Duckworth, A. L., & Carlson, S. M. (2017). The “Batman Effect”: Improving perseverance in young children. Child development, 88(5), 1563-1571.

Wilson, A. D., & Golonka, S. (2013). Embodied cognition is not what you think it isFrontiers in psychology4.

Wilson, M. (2002). Six views of embodied cognitionPsychonomic bulletin & review9(4), 625-636.

Womack, R. (2016). Enclothed Cognition: The Effect of Attire on Attention Task Performance. Samford Undergraduate Research Journal, 94.

Zhang, Q., Yin, T., & Ran, G. (2015). Enclothed Cognition: The New Perspectives on Embodied CognitionAdvances in Psychology, 5, 323-333.

Zunker, C., Karr, T., Sherman, R. T., Cao, L., Crosby, R. D., & Mitchell, J. E. Perceptions of Running Performance: The Role of Clothing Fit. The sport journal, Feb

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