Yesterday, Digitas (Publicis agency) published “Together We Buy: The Social Commerce Strategy Playbook” (embedded below) that includes a stab at categorising the various forms of social commerce, authored by Jon Burg, Senior Social...
In the last week or so, we’ve seen a flurry of practical recommendations for deploying social commerce from industry experts. Here’s a roundup of their tips. David Yovanno (CEO of Gigya) First, remove friction – integrate social...
Holy f-VOD Batman! iTunes and Netflix have just been disintermediated by Hollywood. Warner Brothers is rolling out an ‘f-VOD’ (Facebook Video On Demand) service on movie fan pages, selling direct to fans via Milyoni’s f-commerce...
Want to know who’s doing what, and with which technology partner in the fabulous world of f-commerce? Then look no further. Here are the top (most liked) 50 e-commerce enabled Facebook pages and the store solutions they are using – as...
It’s interesting and mildly ironic that with so many prestige brands jumping on the f-commerce (Facebook e-commerce) train that it is a grocery brand, Heinz ketchup, showing the world (in our opinion) how smart f-commerce is done. Heinz has...
Digital agency CreativeFeed has produced a first infographic for the emerging field of f-commerce (Facebook commerce). With brands as diverse as Heinz ketchup, Barneys New York and Coke all launching f-stores – there will surely be more f...
Next up in our series of “There’s Nothing so Practical as Good Theory”; a speed summary of February’s social media week (London) session on social commerce by James Poulter (@jamespoulter), thought leader and digital consultant for Lexis...
Next up in our series of “There’s Nothing so Practical as Good Theory”; a speed summary of February’s social commerce webinar by Lora Cecere and Jeremiah Owyang from the Altimeter Group. The webinar itself, which you’ll also find below...
With social commerce innovation coming thick and fast, it’s sometimes easy to get caught up with the executional aspects of social commerce – who’s do what in terms of adding a social layer to retail or adding a retail layer to...
The first ‘social shopping mall‘ on Facebook has opened its doors – and it’s run by Payvment, the leading f-commerce payment solutions provider. Since its inception in 2009, Payvment has signed up around 50,000 independent...
The latest Global Internet Statistics Compendium is available from Econsultancy, the useful curated reference tome of third party data for planning, business case development and selling, including some useful stats on the social web and social...
Speed Summary | The Key to Happiness is Excitement for the Future: Econsultancy Future Trends Report
Econsultancy has published it’s Future Trends report, a 147 page deck of inspiration and innovation – smartly put together by New Media Age columnist and digital media consultant Neil Perkin. Members can access the report here, but...