Domino’s Pizza Australia is creating the world’s first “Social Pizza.” Starting today, March 19, and continuing for the next seven days, Domino’s Pizza Australia is letting its 489,000 Facebook fans decide what its next...
Ask a 1000 businesses selling on Facebook what they like about it, and the answer that comes up most often is – it’s easy for customers and businesses… Easy to promote products using social marketing (61%) Easy for customers so...
Earlier this week we wrote about American Express and its campaign that allows cardholders to “sync” their AMEX cards to Twitter in order to take advantage discounts being offered by such brands as McDonalds, Whole Foods, Bestbuy, Zappos...
Pinterest, the new social media darling, has gotten the attention of media brands like Martha Stewart, Cooking Light, Home & Garden, Elle Décor, House Beautiful and Country Living. This interest is beginning to pay off in terms of driving...
I’ve never been a fan of Twitter users pimping for brands via sponsored tweets, especially when that relationship isn’t disclosed. But that’s what American Express cardholders can do now, thanks to a recently announced partnership...
Ever had a “Hallmark moment?” It’s a term that’s worked its way into pop-culture nomenclature to represent those times when you experience a serendipitous encounter or sappy emotional event. If so, when it happened, did you...
If there’s one thing that both social commerce promoters and detractors seem to agree on, it’s that simply cloning your e-commerce site onto a tabbed area of your Facebook page is pointless. Having two virtually identical online stores...
Consumers “like” the fact that brands have a presence on Facebook, but they “hate” intrusions into their news feed from them. That’s according to a new study by Insight Strategy Group as reported at AllFacebook.com...
Hotel chain Best Western just announced the launch of a Facebook app that allows travelers to reserve a room via the social network. According to the PR contact, Best Western is the first large global hotel chain to offer this capability...
Discovery. That’s a big part of the role social commerce plays in the overall social media marketing meets sales mix. Every industry player I talk to – and I’ve talked to many, both on the brand side and platform vendor side...
I admit it. I don’t play social games, especially those found on Facebook. You know the ones I’m talking about, all the “Villes” – Cityville, Farmville, YoVille, etc. – all created by game developer Zynga...
Social media marketing solution provider ArgyleSocial recently created an infographic that asks an important question, is social commerce success fact or fiction? The company interviewed 566 online retailers ranging from big brands to small, niche...