Flash sale site Gilt is offering what perhaps is the largest sale in its history – one of its own sites. The Wall Street Journal reports that the company is jettisoning its travel site Jetsetter. And in hopes of a quick sale, the company is...
Peanuts’ character Lucy was an expert at bait and switch, and Charlie Brown fell for it every time. With its aggressive push toward the use of advertising – especially Promoted Posts – Facebook could have many small business owners...
Facebook’s entry into social commerce with its new Gifts feature has been highly touted, but is just the tip of the social gifting iceberg. According to MediaPost, this holiday season not only is the social network pitting itself against...
First, let me extend my warmest congratulations to Mark Zuckerberg and his team at Facebook for reaching the 1 billion user mark. To build a network where one person in seven is a user is an amazing feat. That notwithstanding, in an effort to prop...
We welcome a new sponsor to Social Commerce Today – Payvment, the world’s leading social commerce platform on Facebook. Payvment’s goal is simple: to connect people, products, and conversations in new ways to reinvent online...
Social commerce platform provider Payvment today introduced the beta release of Lish.com, a new product discovery destination that lets people shop what’s trending across the social web. Lish delivers a real-time feed of trending products from...
Today, Facebook commerce platform provider Payvment will launch its own version of Facebook Ads specifically designed to take the guesswork out of running Facebook ad campaigns. Rather than rely on Facebook’s social graph data alone, the...
A recent study from ad agency Leo Burnett and its digital arm ARC Worldwide reveals new data on what the social customer really wants from his or her shopping experience. Specifically, the study, entitled SocialShop, identifies six shopper...
Fewer shoppers are flocking to social media Web sites in search of deals and coupons says a new study from National Retail Federation as reported in the Chicago Tribune. According to the 2012 Social and Mobile Commerce Study, the numbers reveal a...
Combine grilled cheese with QR Codes and what do you get? A fast-food chain with plans for national expansion that features the gooey cheese meets bread sandwich as its headliner, and mobile payments as its preferred method of purchase. That’s...
Omaha Steaks is bucking the trend toward Facebook store abandonment and has opened a store to offer fans access to exclusive merchandise, a move that is considered a no-brainer by company senior vice-president Todd Simon. “I think not having a...
Glimpse, a new Facebook app from shopping search engine TheFind, combines comprehensive e-commerce data with Facebook’s Open Graph to provide a personalized pallet of trending fashion and design items based on what people (including you) have...